During 2013, Odlo also revamped its corporate identity and corporate design with new visuals, typography and design language to give the brand and its products a contemporary, modern look.
For Winter 14/15 Odlo expanded its existing Highline and Zeromiles product ranges. The Highline range includes clothing for ski touring and downhill skiing and for wearing before and after skiing. Zeromiles is a stylish premium clothing line inspired by the brand's Norwegian roots and traditional Swiss quality.
The launch of the Evolution Blackcomb underwear range for the Winter 2015 season saw the Greentec concept being revisited and integrated into the new Blackcomb range. In January 2015, this stylish, high-performance, sustainable underwear range was awarded the prestigious ISPO Gold Award in Munich. 70 years on, Odlo is still demonstrating how innovation is one of its greatest strengths.