Sustainability spotlight: merino wool standards
What are merino wool standards and how can we make sense of the different certifications?
By: Mark Cohen • Sustainability • 04.11.2021
Plastic plays such a pivotal part in daily life that it’s hard to imagine a world without take-away containers, water bottles and car parts. But of all the ones we use routinely, drink packaging is one the world would like to see under wraps, and fast.
Fun fact: humans make ~20,000 plastic bottles every second of every day to package water, soft-drinks, and other consumables. A huge number, right? So what happens with it once it’s done?
Some of it gets re-used – yes – but we’re swimming in the rest, so industry has created ways to work with the material. The apparel industry, for example, gives PET new life by using it to make clothes. (It’s more sustainable than sourcing virgin fibres as it produces up to 75 per cent less greenhouse gases compared to virgin petroleum PET.) Sidenote: as a performance fibre, it’s also outstanding for endurance sports.
While by no means a solution or silver bullet, recycling PET to make clothes is a step in the right direction towards extending the lifecycle of bottles. How then does single-use PET go from bottle to performance apparel?
Precision-crafted tech yarns, not trash
Most plastic bottles today are made from something called Polyethylene Terephthalate – a highly recyclable compound commonly known as PET. Here’s how we make clothing from it, step by step:
Using recycled performance apparel
Recycled fabrics are more sustainable than sourcing virgin fibres. But that’s not the only reason we use them – they happen to also be excellent performance fabrics.
“Recycled polyester is durable and lightweight, it dries quickly, and it retains its shape well,” adds Dan Pattison, ODLO Category Manager. “It is very low maintenance and can be abused which is still an advantage over other materials. These yarns have uses in many different arenas.”
If sustainable fabrics are an important part of your process when looking at apparel for your next run or ski trip, look for content details online or ask in-store. It is listed to give you a sense of materials and how much of it was recycled.
Other ways to make sure we all make products more sustainable is to use them until end-of-life, up-cycle to friends when done, or make sure that when you’re finished with a piece of kit, it is dropped off in-store to be properly looked after (and in some cases, recycled again).
What are merino wool standards and how can we make sense of the different certifications?
With 66 per cent of everything we create now made from recycled or natural sources, let’s sit down with our senior materials manager, Rebekah Ziegner, for a closer look at how we’re working with recycled products.
This summer we will release six new styles for kids made from factory scraps and introduce more each year for the next three years. In that time, we expect to divert 12.3 tones of fabric from being thrown out or incinerated.