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AM 26.09.2021


The layering principle 2.0: How @marlenesleben defies the winter cold with I-Thermic

The beautiful autumn season is coming to a definite end, winter is just around the corner and the ski slopes are eagerly waiting for the first snow-hungry winter sports enthusiasts. It’s time for a breathtaking, active trip to the mountains for some crisp, fresh air. Content creator Marlene @marlenesleben is testing how it feels to experience the first cool winter days, wrapped in warmth, with her new I-Thermic midlayer.

It’s not unusual for Marlene to take her 49,000 followers with her to the mountains. Through her posts and stories, she can share her sense of freedom, joy and passion for life, with her community. Which is why the experienced outdoor athlete is exactly the right person to test our I-Thermic midlayer.

Marlene likes the snow, but the cold is not her thing! Seeing as she frequently stays in the mountains, where the weather conditions can change quickly and are often unpredictable, Marlene needs to be sure that she can stay warm, even in higher altitudes. So far, she has done quite well using the simple layering principle. The classic undershirt beneath all the other layers, to keep the kidneys warm, is an absolute must for Marlene. In the past, she was content with a normal long-sleeved t-shirt, a fleece and a light down jacket – until she tried our I-Thermic midlayer - the perfect upgrade for her layered look! Still wrapped in layers, it’s definitely easier to withstand a cold winter day in a heated functional shirt.

Combining the intelligent thermal technology of clim8® and the knitting know-how of MAS and ODLO, I-THERMIC is the most advanced active heating technology on the market, giving wearers full control of their personal micro-climate without added, bulky layers. Thanks to this additional control option, no additional layers are required in winter sports.

It’s important to Marlene that she can test new things in a “real” environment. She first tried out the I-Thermic midlayer during a visit to the zoo last winter, before taking it for a test drive on the slopes afterwards. I-Thermic became Marlene’s new, faithful winter companion, all season long and accompanied her on a tour of various winter hotspots. Thanks toI-Thermic, Marlene stayed especially cozy and warm on the days she wasn’t so active but had to be outside in the bitter cold. 

 “Cool that the cuffs are tight and the heat regulation for the back and abdominal region can be adjusted separately. This allows me to regulate the heat supply in detail.” When asked what Marlene would improve about the I-Thermic, she answered: “I would offer various color combinations and the possibility to regulate the heat hands-free, for example, through the volume buttons – this would be really practical!”

Get ready for your first, long-awaited winter adventure in the mountains and make sure you have the new I-Thermic midlayer for the coming winter season.

>>> Discover and shop I-Thermic

>>> @Marlenesleben on Instagram